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write less.

mean more.


because it shouldn’t take an essay to tell your story

one hereford is here to tell your original brand story through creative, succinct copywriting and impactful pr.

image by toby ng design

Our work

9GAG - Social Media Content

In-depth LinkedIn content for 9GAG to create a corporate image that is not just funny.

noiranca - Brand Story

Accessories with a social mission. We created Noiranca’s brand story and narratives that read like a morning walk on a misty meadow, barefoot.

New World Build for Good - Website

Partnering with one of the most innovative non-profits, we made sure that the voice of this social housing project matched its ambitions.

yuu Rewards Club

yuu Rewards Club by Dairy Farm - Communications

Branding, communications consultancy and media outreach for the launch of yuu, Hong Kong’s biggest customer rewards club.

CreatorMart by 9GAG - Website

Creative copy for the CreatorMart website, a new platform for next-gen digital creators and advertisers.

The Pavilia Hill - Sales Booklet

New World Development took on an artistic approach when creating its residential project The Pavilia Hill, including this poetic limited-edition booklet.

11 SKIES - Website and Marketing Content

Why is 11 SKIES Hong Kong’s game-changing retailtainment destination? We were invited to help explain that through creative copywriting.

Victoria Dockside - Public Relations

An exciting standalone New York Times feature on the art and design district Victoria Dockside prior to its global launch.

K11 MUSEA - Brand Story

We wrote a fantastical brand story for the cultural-retail project K11 MUSEA, and worked with a world-class production team to create its iconic, whimsical video.

State Theatre - Exhibition and Website

In an extraordinary exhibition, Culture For Tomorrow curated an immersive tour for visitors to re-discover the past of the historic building State Theatre.

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Wisdom of Living - Website and App

Community is king. We worked with the conglomerate Great Eagle on a new members’ programme that combines travel, dining, living and experiential events.

Wander from Within - Exhibition

Exhibition and marketing content for the design exhibition Wander from Within, which debuted during the Salone del Mobile, Milan.

Lifescape Collections - Social Media

Commissioned by property developer Sino Group to create the Lifescape Collections’ engaging social media content. It’s more than just words.